The 2012 Canadian Attitudes Toward Food and Farming national survey found 88% of Canadians have a positive impression of agriculture. This is a significant increase from 81% in 2009 and 75% in 2006. Sixty one percent of respondents rated farmers as favourably as family and friends, and just slightly higher than medical professionals.
The survey also gathered Canadian opinions on the importance of food safety, environment, farm animal health and welfare, human health, and economics/food affordability. Respondents ranked the safety of the food on Canadian tables, and the health of Canadians, as top priorities. These were followed by the rising cost of food, the environment and the treatment of farm animals.
The survey was commissioned by Farm and Food Care Ontario and conducted online in August by Ipsos Reid.